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12 Min Watch 7.2.2025 Video

Beyond the Munchies: How Cheba Hut's Murals Built a Cult Following

By MRM Staff

For more than a quarter-century, Cheba Hut has been building a brand that's identified as much by its "toasted" sandwiches as its deeply ingrained mural program. What started as a simple concept has evolved into a cornerstone of the brand's identity, fostering a loyal cult following. Cheba Hut recently released a Mural Look-Book that…

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