What Restaurants Can Expect from Gen Z

By now, you’ve likely encountered articles about millennial behavior, typically centered around what they like, what they don’t like, and what comes next.Generational comparisons are a tradition as old as the concept of language, but that doesn’t make them any less valuable as a tool to learn more about your next wave of customers. Generation Z was born between 1996 and 2010, making them among your youngest customers, and who by 2026 will represent the majority of the consumer market. Noted for being tech and media savvy, knowing what your restaurant can expect from Generation Z can help prepare you for tomorrow’s consumer force today.

To Feel SeenWhile it may seem like younger generations are always on their phones or looking at a screen, the members of Generation Z are less dazzled by the relative newness of the technology. In fact, statistics indicatethat with each subsequent generation, screen time goes down. Partially attributable to the growth of crowdsourcing and…