The Wine Awakening: Surveying American Wine Preferences (Infographic)
4 Min Read By MRM Staff
A new study of 2,000 wine drinkers revealed that the average Americans will only start to fully appreciate a good bottle of vino toward the tail end of their 20s, but how they get into it, and what they prefer, varies greatly. The new survey, conducted by OnePoll on behalf of Jordan Winery, found that zinfandel was the most popular first wine that awakened a person’s wine senses, with 17 percent saying it was the first they knew they liked. Some highlights from the study include: Thirty percent of Americans get frustrated or confused by long wine menus at restaurants. One in four Americans actually prefer wine to all other alcoholic beverages, with chardonnay being respondents wine of choice Average Americans reach their "wine awakening" at age 29 64 percent of Americans are more likely to drink wine at home than at a restaurant 46 percent of respondents think wine simply tastes better than other drinks 43 percent say it helps them relax at the end of the day. The…
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