The Future Is Here Now at Bojangles

Many times, people and businesses take a proceed-with-caution approach to change: if it ain’t broke, don’t fix it. When Bojangles considered updating its restaurant design, execs engaged a twist on that adage: if it ain’t broke, biscuit.

In a process that began more than two and a half years ago, Bojangles sought to rework its look and feel to better meet the needs of the existing customer base as well attract new guests by providing an enhanced experience. The brand is now rolling out the changes in different markets.

“We knew it was time to embark on a new prototype to take us into the future,“ Randy Icard, vice president of construction and development for Bojangles, told Modern Restaurant Management (MRM) magazine. “However, it was important for us to still be authentic to the Bojangles brand.”

Among the highlights of the design is the creation of a glass enclosed “Biscuit Theater,” which showcases the brand’s Master Biscuit Makers making fresh biscuits every…