Talking With: Renae Scott, CMO of Togo’s Eateries

There are many reasons why people choose a career in the restaurant industry. Renae Scott, CMO of Togo’s Eateries started along the traditional route with waitress work before finding her niche in marketing. She now leads efforts to grow awareness of the West Coast-based fast casual sandwich chain. In Modern Restaurant Management magazine's continuing "Talking With" series, Scott discusses opportunities for women in the restaurant industry, the appeal of the franchise environment and her advice for career growth and living up to your potential. 

Why did you choose the restaurant industry as a career?

My first job at 16 was as a waitress in an ice cream shop. Then I worked during college as a waitress and even moved to Maui and served drinks on the beach for a few years before starting my career. So I suppose restaurants have always been part of my life, and it was a natural transition that they became the pivot point of my career.

It’s just the strategic vision that separates…