RMS Survey: How Much Has Our Relationship With Food Changed?
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Among the highlighs of its most recent Impact Report, Revenue Management Solutions (RMS) found:
QSR sales and traffic have leveled off in recent weeks. Traffic is down 10 percent and 15 percent YOY, while sales are still neutral-positive, at between 0 percent and 5 percent YOY.
- Drive-thru continues to outperform other channels. Drive-thru traffic is up between 15 percent and 20 percent YOY and sales increased 35 percent to 40 percent YOY.
- QSR dine-in continues to show YOY traffic and sales down between negative 65 percent and 70 percent YOY.
TSR remains negative 35 percent to 40 percent YOY for both traffic and sales.
- Delivery and to-go meals increased slightly this week – up 100 percent YOY.
- Dine-in traffic and sales hit their lowest point since June last week. This week is slightly better, with traffic and sales down 50 percent to 55 percent YOY.
The Mountain, East South Central and West North Central saw sales between 0 percent and +5 percent YOY and traffic between negative 10 percent and 15 percent.
New England, Middle Atlantic, Pacific and South Atlantic are still seeing traffic declines of 10 percent to 15 percent YOY and sales performing between -5 percent and +5 percent YOY.
For Europe: Traffic remained at negative 25 percent to 30 percent YOY and sales continue to trend neutral to negative, between even and +5 percent YOY.
For Asia: YOY overall traffic is stable between negative 20 percent and 25 percent. Sales increased slightly but remain between negative 20 percent and 25 percent YOY.
For Middle East/Africa: After a multi-week positive run, metrics decreased slightly with YOY traffic ending between negative 15 percent and 20 percent, and sales neutral-negative between 0 percent and -5 percent YOY.
The company also surveyed just how much our relationships with food have changed. Take a deeper dive below.