Plan Your Restaurant Exit: The Ultimate Guide to Building Wealth and Selling Successfully

Are you ready to unlock the real secret to building wealth in the restaurant industry? It’s probably not what you think, and it might even be easier than what you’re doing now.Every story deserves an unforgettable ending. In 2018, I opened a self-serve tap house and sports bar called Auggie’s Draft Room. Of all the concepts I’ve brought to life, this one stands out as my most successful. But here’s the twist: its success didn’t come from a perfect concept, prime location, or impeccable timing. Quite the opposite. In our first six months, we barely grossed $200,000 in revenue.

Fast forward to December 2024, and Auggie’s grossed over $300,000 in a single month. This transformation wasn’t luck. It was the result of decades of lessons learned, strategies honed, and unwavering determination. Auggie’s became more than just a success story; it became the centerpiece of my book, Drafting a Dream. In its pages, I share every tool an aspiring restaurateur needs to develop…

John Felico

John Felico, author of DRAFTING A DREAM, is a serial entrepreneur, acclaimed advisor, expert, and restaurant owner with over forty years of experience in the culinary industry. He launched his first business, selling sausages behind Kennedy Airport, when he was only seventeen. Ten years later, he opened a Dominic’s of New York food truck outside a Lowes store in Virginia. Over the next two decades, he grew the business to 175 locations and developed licensing deals to place its products in supermarkets and sports venues around the country. After creating additional concepts, including The Olde Glory Coffee Company and Staks Subs, Felico opened Auggie’s Draft Room, a self-serve tap house located in St. Augustine, Florida. Today, as Auggie’s continues to flourish, Felico works as an advisor to restauranteurs and start-ups throughout the United States.

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John Felico