Leverage Instagram Stories for Your Restaurant

4 Min Read By Mary Fabro

As of June 2018, Instagram had more than one billion active users, 78 million of them in the U.S. If there is one social media platform you should pay attention to, that’s definitely the one.Beyond the simple fact that Instagram is growing at a faster pace than most other social media platforms, its design is especially compelling for visual content, and what’s more compelling than delicious dishes or handcrafted desserts Let’s explore together Instagram stories and how they can help your restaurant.  

Number of monthly active Instagram users from January 2013 to June 2018 (in millions)

What are Instagram Stories?If you are not familiar with Instagram, Stories is a feature within the app where users can capture and post related images and video in a slideshow format. Those Stories are short-lived and will be available only for the next 24 hours, after which they disappear. Because of the temporary nature of Stories, Instagram doesn’t filter them the way they do with…