Event Planning: Step by Step Guide & Checklist (Infographic)

Hosting an event is one of the most effective ways of gaining new customers, increasing brand awareness and gaining invaluable feedback on your business. The main priority of your event should always be customer satisfaction – this is a great way to establish new partnerships and loyal customers, so why waste that opportunity? 

If you’re in charge of planning an upcoming event, there’s lots for you to think about and the only way to succeed is through thorough planning. Getting an event together requires you to work to a tight schedule, especially when arranging things like the venue and entertainment whilst working to a budget. Your plan will outline everything that needs to be done, when each task needs to be completed and how much of your budget is allocated to each task. Planning will also help you to establish what your aim for the event is; your event-goals will influence every decision you make in the planning process so should not be overlooked.

To help you in the planning process, AV Installations created this visual guide that will take you through the six crucial stages of event planning: the initial planning, budgeting, choosing a venue, arranging event technology, marketing your event and post-event planning. This guide breaks down everything into manageable steps, so you can ensure you put together an event plan that’s got everything covered. We’ve even included a checklist to help you track your progress.