Could Fast Casual be Amazon’s Next Bold Move?

Not too long ago investors, analysts, reporters, and retailers were all caught by surprise by the headline announcement of Amazon acquiring Whole Foods. Since then the ecommerce giant has been active in the brick-and-mortar business with instant pick-up locations, bookstores, and the cashless Amazon Go concept. So it begs the question, what’s next? What if Amazon continued its industry disruption and dominance and took on the restaurant industry? Imagine bringing the best of Whole Foods, and the convenience and innovation Amazon into one dining experience. Hypothetical yes, but here’s a little something for how we think a foray into the fast casual business could go.

Locally SourcedFor many restaurants featuring locally sourced food can be a challenge to not only incorporate but also to scale. Whole Foods has successfully thrived on that very business model to provide consumers with the growing demand. With the grocer now under its wing though this doesn’t seem like a far…