Consumer Trends and Your Restaurant – What You Need to Know

4 Min Read By Lynne Pratt

How customers decide what to eat, and where they’re going to buy it from isn’t as simple as supply and demand – they are impacted by different motivations, trends and personal opinions.As a restaurant operator, you need to be aware of consumer trends, and how they will affect the way patrons make their dining decisions.

What consumer trends do you need to be aware of?

A Greater Focus on the Experience of Dining Dining out is an experience, one that can be helped or hindered by the menu, aesthetics of the venue, and the prior expectation of the diners. There are a growing number of diners who want more from the overall experience offered by your restaurant and are spending less time focused on just the appearance of their chosen dishes. They want style and substance, complimented by an atmosphere and unique experience.

Customers want to feel valued and know more about their chosen dishes, having a member of staff simply reciting the menu back to them, either online or in…