‘Great Partners Build Great Brands’

4 Min Read By MRM Staff

For more than two decades Sam Ballas, Founder of East Coast Wings + Grill, has focused on brand building in a smart and sustainable manner. Most recently, he co-founded Sammy's Sliders with chef Sammy Gianopoulos. After successfully opening a second location in Kernersville, NC, and planning for a third one, the fast-casual gourmet slider brand has started franchising and plans to grow strategically in the Southeast region.

Ballas shares his insights with Modern Restaurant Management (MRM) magazine and discusses issues that must be on the radar for franchises and brands including AI, automation, sustainability, staffing, training, and more. 

What are some key trends you expect to affect the franchise landscape this year and in years ahead? The franchise industry continues to evolve, and I believe a few key trends are shaping the future. First, consumers are demanding more convenience and customization, pushing brands to rethink their menus and service models. Fast-casual…