Engaging and Retaining Customer Loyalty with Restaurant Rewards Apps (Infographic)

Customer loyalty is one of the most expensive currencies that a company can deal in. It is one of the best ways to guarantee a steady revenue while also taking business away from competitors. An effective strategy for fostering this customer loyalty is for a company to release a loyalty rewards app, which is designed specifically to drive repeat transactions with a single customer. These mobile apps increase customer engagement by rewarding users with points for purchases that can be exchanged later for exclusive deals, discounts, or even freebies.

There are loyalty reward apps found in almost every type of customer facing industry, but the restaurant, shopping, and traveling industries are three of the most popular. In the restaurant industry, Chick-Fil-A, McDonalds, Starbucks, and Taco Bell are on the top 10 list of the most downloaded loyalty rewards apps on the market. In the shopping industry, Etsy, Temu, Walmart, and Nike are all top contenders. Together, all of these stores cover a pretty wide range of consumer items, from groceries to apparel. The traveling industry is dominated mostly by different airline apps, but Uber, Lyft, and Airbnb make appearances on the top charts as well. Rankings can vary depending on whether the mobile app stores are run by Apple or Android.