Tips on Being a Kid-Friendly Restaurant (Infographic) | Modern Restaurant Management | The Business of Eating & Restaurant Management News

Attracting families should be a key goal for restaurants because of the revenue potential they represent. According NPD, when families with kids 12 and under order from restaurants, average check goes up 82 perecent. (NPD/CREST, year ending December 2019.)

Focusing on kids is a great way to delight them and their parents. C3, a kids and family agency that specializes in the restaurant industry, recently conducted a study with parents of young kids to delve into one key question: What exactly does it mean for restaurants to be kid-friendly?

Below you’ll find two infographics that C3 created to illustrate what parents expect from kid-friendly QSRs and kid-friendly casual dining restaurants.

Jennifer Loper

Jennifer Loper is the president of C3 Brand Marketing. She started back in 2006 as an account manager and has risen to her presidential role not only through her kind and unwavering leadership of the account management department, but also a talent bordering on super-powerful for building meaningful, lasting relationships with clients that truly see C3 as partners. C3 is known for building fully custom family and kids’ programs for its partners—from strategy and brand positioning, to experiential design, to designing and producing product and getting it where it needs to go.